Mumzworld, an online shopping portal which caters to the mother, baby and child segment has debuted in Middle East.
Mumzworld, an online shopping portal which caters to the mother, baby and child segment has debuted in Middle East. The e-commerce site provides a one stop offering a large assortment of products sourced locally and internationally 24 hours a day, seven days a week. The company is expecting to leverage the rising internet penetration rates in Bahrain, UAE and Qatar reaching 88 per cent, 75 per cent and 51.8 per cent respectively and the women accounting for USD 246bn of the region's wealth.
Mumzworld, presently stocks over 15,000 products related to the mother, child and baby segment’s from leading international brands such as Lamaze,OshKosh B'Gosh, Phillips Avent, Disney and Lego. The portal also offers niche brands namely Kaiya Eve Pettiskirts and Lemon Loves Lime.